In drawing the Avenir typeface, Adrian Frutiger looked to both the past and the future for inspiration. His goal was to reinterpret the geometric sans serif designs of the early part of the 20th century in a typeface that would portend aesthetics of the 21st century. He succeeded handsomely. In doing so, Frutiger added a bit of organic humanism to the design, freeing Avenir from the rigid geometric overtones of the earlier designs.
Frutiger described it as: "…intended to be nothing more or less than a clear and clean representation of modern typographical trends, giving the designer a typeface which is strictly modern and at the same time human, i.e., suitably refined and elegant for use in texts of any length."
File Size: 5.66 MB
Release date: March 18, 2012
You can use this font for:
- Design projects: create images or vector artwork, including logos
- Website publishing: create a Web Project to add any font from our service to your website
- PDFs: embed fonts in PDFs for viewing and printing
- Video and broadcast: use fonts to create in-house or commercial video content and more
- The fonts are designed to work on MacOS (Apple) and Windows (Microsoft)
Preview:
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