Clinton is a neo-grotesque representative of the Grotesk genre inspired by the work of Swiss designers in the 1950s and 60s. Clinton is a neutral typeface that had great clarity, no intrinsic meaning in its form, and could be used on a wide variety of signage. Rooted in American Gothics and Swiss traditional and pragmatic design, Clinton contains ingridients like horizontal terminals and uniform widths which result in a highly functional and flexible font. Clinton has a tall x-height, which makes it easier to read in smaller sizes and at distance. Like many neo-grotesque designs, Clinton has narrow apertures, which limit its legibility onscreen and at small print sizes.
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