The Lustra Text family is the next evolution of our Lustra Family, which finds its origin of inspiration in the HYUNDAI automotive company logo, and from there expands to an 8 font family of weights.
Lustra Text still nods its head to the techno display styling of the inspiration logotype but evolves its brand inspired origin from a display to a text font family that pulls on modern and historical styles like Eurostyle and Bank Gothic. This text family inherits a sturdy yet approachable geometric style with its uniform stroke forms and curves and includes a lowercase with a Stylistic Alternate for the lowercase “a”, numerals set, and a comprehensive range of weights. This is a straightforward, powerful, and uncompromising collection of typefaces that lend a solid foundation and a broad range of expression for designers.
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