SHAMPOO
Shampoo is an odd name but one I’d given it right from its very early stages of testing the first batch of characters, and it always stuck in my head so why change it?!
Shampoo is an unusual typeface with its looping elements, multiple bars and arrow like end caps. With it’s being such a different approach and direction I felt a lowercase option would be lost, so instead created an alternative uppercase as the lower instead.
You really can mix, match and experiment using Upper & Lowercase with this typeface. So go mad!
You Can Now Test Typeface... https://www.behance.net/gallery/62961537/Shampoo-AB-Typeface
Tag me on Social Media with "#typebyab!" I hope you enjoy!
www.alex-banks.com [AB]